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This web site states the following, "Mobile Discos and DJ hire at reasonable rates for Weddings, Birthdays and all social events." We noticed that the web page also said " Contact us for a no-obligation quote, there is no hard sell, and your details are not recorded for future use or passed on." It also said " If you phone us we may be out and about so please leave a message and we will get back to you soon or email us via the link. We can play all the festive favourites along with the latest chart toppers and dance tracks. After Christmas its the big one, lets face." The header had mobile disco as the highest ranking optimized keyword. It is followed by discos, party DJs, and DJ which isn't as ranked as highly as mobile disco. The next words promobiledisco.com uses is birthday. wedding was included and might not be viewed by search crawlers.